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An important part of investing is diversification — don’t put all your eggs in one basket. By diversifying your portfolio, you reduce your overall risk and maximize your potential for long-term growth. One of the most sought-after asset classes by investors is precious metals because they are the least correlated to equities: when the stock market goes down, precious metals go up.
The most popular precious metal for investment purposes is gold, and there are many gold dealers out there. But you want to make sure that you are buying your gold from a reputable and established dealer. To help you on your journey, here are the top 5 gold dealers for 2022.
The combination of highly competitive pricing, industry leading customer service and low shipping costs makes Gold Alliance a clear choice for your precious metals needs.
Founded in 2002, Gold Alliance has built an outstanding reputation, which is reflected in its 4.96/5 score on the Better Business Bureau. In fact, the company has one of the best reputations in the industry. Customers can contact the company by phone, email and live chat during business hours and have access to a comprehensive resource center and market information on the website.
Customers can easily browse their wide selection of popular coins and bars, all from reputable mints such as the United States Mint and the Royal Canadian Mint. Each product page includes high resolution images of the part or bar in addition to detailed specifications and descriptions.
All coins and bars are shipped via FedEx or USPS registered and insured package shipments, which are the most secure options for valuable shipments such as precious metals. For special orders, Gold Alliance may be able to offer other shipping options.
For secure storage, Gold Alliance works with the Delaware Depository Services Company, which handles transactions worth billions of dollars on a monthly basis. Delaware Depository also has a comprehensive insurance policy underwritten by London Underwriters, so clients can be sure of unparalleled storage for their precious metals, and Gold Alliance stores their own gold holdings in this deposit.
Best Product Selection: APMEX
Let’s get started: APMEX is the world’s largest online precious metals dealer with a wide selection of coins, bars and even banknotes from around the world.
Despite its size – or perhaps because of its size – APMEX doesn’t offer the lowest prices on the market, but its selection and intuitive site navigation continue to attract shoppers. There’s no minimum order requirement, and any order over $199 gets free shipping, though delivery can be extremely slow, according to customer reviews.
The company offers solid customer service and can be contacted by email, phone, and live chat during normal business hours. It also offers an online resource center with information on precious metals.
APMEX works with Citadel Global Depository Services, and you can store your precious metals there for an annual fee if you are looking for secure storage of your coins and bars.
Lowest Prices: SD Bullion
SD Bullion has built its business on guaranteeing the lowest prices on the market – if a customer finds a lower price in the market, SD Bullion will match it.
Customers can choose from gold, silver, platinum, palladium, and copper products, but the coin and bullion selection is quite limited. But if brand/part type isn’t your top priority, low prices will be the selling point you’re looking for.
Reviews are generally positive, with customers highlighting easy access to a representative via phone, chat, or email.
While the low price guarantee is attractive, customers should be aware of SD Bullion’s high order cancellation fees: if the company does not receive payment by the payment deadline, orders are subject to loss of market, a cancellation fee of 5% and any recovery costs incurred by the company.
SD Bullion offers its own storage solution for customers looking for secure storage, fully insured by Lloyd’s of London.
Promising Gold Dealer: JM Bullion
Great reviews and an easy buying experience are the foundation of JM Bullion’s continued success in the precious metals market. The company is relatively new (founded in 2011), but its competitive and transparent pricing has secured it a spot on our top 5 list for 2022.
Customers can browse a huge and sometimes overwhelming selection of coins and bars, and shipping is free on orders over $199, and you can choose to have your order shipped to the TDS Vaults depot for safe storage.
Its website does not specify whether the company charges restocking fees on canceled or returned orders, but customers must cover potential market losses.
Generally, JM Bullion receives good reviews and the company offers reliable customer service via live chat, phone and email.
Ideal for rare coins: Golden Eagle coins
Golden Eagle Coins is perhaps the oldest gold dealer with 45 years in business, and their experience is reflected in their vast library of educational content. It is also a good resource for customers interested in learning more about rare coins.
Customer service is solid and can be contacted by phone, email, or fax if customers have questions about products or services.
Shipping is free on orders of $99 or more, but reviewers note delivery is often slow. Returns are accepted but may be subject to restocking and market loss fees.
The main reason why Golden Eagle Coins does not rank higher is their outdated website, which is slow and confusing to use. We much prefer customer experience over any of the other four companies on our list.